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The most popular nicotine pouch flavor category is mint, so it is no surprise that brands such as Vild focus their attention on this one main ingredient. Nicotine strengths vary between 5.6mg/pouch and 11mg/pouch, catering to a variety of users who enjoy differing levels of intensity.
The more nicotine a product contains, the stronger the intensity a user feels, which is why experience usually plays a key role in deciding what pouch to go for. Seasoned practitioners are better suited to higher nicotine content because they can deal with the sensations they produce. Vild nicotine pouches vary from product to product, so it is important to ascertain how much nicotine is within a sachet.
The Vild Storm has 11mg/pouch of nicotine, so this is the most intense pouch. The triple mint flavor has a very frosty effect under the lip to intensify the experience further.
At the other end of the scale, the Vild Bris has 5.6mg/pouch, and this single mint flavor is better suited to those who want a gentler experience or for those looking to reduce their nicotine intake. The Vild Kuling sits in between these two extremes, with a double mint flavor that is complemented by 8mg/pouch of nicotine for the more moderate user. For those who want something different to mint, the Vild Jaeger has the same 8mg/pouch of nicotine as the Vild Kuling. Its flavor matches that of the popular drink for those who enjoy a bitter-sweet taste.
Nicotine strength is not the only consideration one needs when purchasing products of this nature. Other factors to take into account include:
With a net weight of 14 grams, users can also carry them around easily in a pocket or bag, improving the convenience with which they can be used on the go.
Vild nicotine pouches take their inspiration from the natural world, which is why the names of their mint-based products are centered on weather systems (breeze, gale, and storm.) The font on the front of the packaging is also based on roots, nature, and trees to give an indication of the natural ingredients used within the product.
Nordic Brands AB manufactures Vild nicotine pouches from their Lidköping base, which is just north-west of Gothenburg.
The cans are orange; a reminder of the colors worn by hunters to see and identify each other and prevent accidental shooting. The exception is the Vild Jaeger, which is dark green. This color further reminds us of the nature theme associated with the brand.